Work
From communications strategy and digital marketing to 360 campaigns, copywriting and events, below are some of the brands and people I’ve partnered with.
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Roark Men's
Services PR
Roark is a Southern California-based purveyor of adventure-ready goods, tailored by travel. I lead Roark’s PR efforts in collaboration with The Sideways Life, a PR agency offering brands a bespoke PR approach, tailored to reach an adventure-seeking, active audience with a keen sense of style.
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Roark Run Amok
Services: PR
Roark is a Southern California-based purveyor of adventure-ready goods, tailored by travel. I lead Roark’s PR efforts in collaboration with The Sideways Life, a PR agency offering brands a bespoke PR approach, tailored to reach an adventure-seeking, active audience with a keen sense of style.
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Roark Women's
Services: PR
Roark is a Southern California-based purveyor of adventure-ready goods, tailored by travel. I lead Roark Women’s PR efforts in collaboration with The Sideways Life, a PR agency offering brands a bespoke PR approach, tailored to reach an adventure-seeking, active audience with a keen sense of style.
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Upton Design Studio
Services: PR, Brand Marketing, Digital Marketing, Events
Upton is a Southern California design studio bridging the gap between fine art and home decor. Upton produces a range of original artwork and goods for the home including prints on canvas, recycled blankets, upcycled lighting, and sculpture.
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Utu Outdoor Skincare
Services: PR
1% For The Planet Member Utu makes clean, reef-safe SPF skincare designed to protect and nourish the skin, while respecting the planet through responsible sourcing and eliminating single-use plastic with 100% recyclable packaging. I supported Utu’s PR efforts in collaboration with The Sideways Life PR agency.
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Shwood Eyewear
Services: PR
Since 2009 Shwood has been committed to creating the world’s finest natural eyewear and is driven by a relentless passion to experiment with nature, pushing the boundaries of traditional eyewear through fresh materials and innovative manufacturing techniques. I lead Shwood’s PR efforts in collaboration with The Sideways Life PR agency.
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Hi-Lo Market: Culver City
Services: PR, Brand Marketing, Events, Digital Marketing, Copywriting
Featuring a curated selection of some of the region’s best craft beer, natural wine, and small-batch spirits, alongside organic market staples and snacks, Hi-Lo is a rejuvenation of the classic neighborhood corner store with locations across Southern California.
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Hi-Lo Market: Long Beach
Services: PR, Brand Marketing, Events, Digital Marketing, Copywriting
Featuring a curated selection of some of the region’s best craft beer, natural wine, and small-batch spirits, alongside organic market staples and snacks, Hi-Lo is a rejuvenation of the classic neighborhood corner store with locations across Southern California.
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Hi-Lo Market: Costa Mesa
Services: PR, Brand Marketing, Events, Digital Marketing, Copywriting
Featuring a curated selection of some of the region’s best craft beer, natural wine, and small-batch spirits, alongside organic market staples and snacks, Hi-Lo is a rejuvenation of the classic neighborhood corner store with locations across Southern California.
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Beachwood Pizza & Beer
Services: PR, Brand Marketing, Copywriting, Digital Marketing, Events
Beachwood Pizza & Beer is a fresh restaurant concept from Beachwood Brewing featuring artisan sourdough pies. To craft its unique sourdough, Beachwood utilizes organic house-milled grains, a native sour beer culture, and a custom water profile from its local brewery.
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Beachwood Brewing
Services: PR, Brand Marketing, Positioning, Copywriting, Digital Marketing, Events
Beachwood is an independent, award-winning craft brewery, restaurant, and distillery based in Southern California. Across its locations customers come for the beer and stay for the community.
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Beachwood Blendery
Services: PR, Brand Marketing, Positioning, Copywriting, Digital Marketing, Events
Beachwood Blendery is an award-winning small-batch beer producer known for its signature tart, funky, Lambic-inspired beers. made using ingredients, equipment, and brewing methods that are both steeped in tradition and completely modern.
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Camp Eyewear
Services: PR
Camp makes handcrafted sustainable eyewear inspired by nature. Based in Portland, Oregon, Camp is an independent, Certified Climate Neutral company, and proud 1% For The Planet Member. I lead Camp’s PR efforts in collaboration with The Sideways Life, a PR agency offering brands a bespoke PR approach, tailored to reach an adventure-seeking audience.
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Brixton
In-House PR, BrandMarketing, Events
Inspired by the past, but built to live in the present, Brixton is a global apparel and headwear brand at the intersection of music, art, and lifestyle. Brixton’s vintage-inspired collections feature clean, classic designs that have a modern, yet always timeless feel.
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Vans
In-House PR, Events
Vans is the original action sports footwear company rooted in authenticity and creativity. Founded in 1966, Vans has thrived on a legacy of impacting its greater community through action sports, music, art and street culture.